Cluster Marketing Manager

Seeking a dynamic and experienced Cluster Marketing Manager to lead our multi-location marketing endeavors. In this role, you will be responsible for crafting strategic marketing plans, driving brand awareness, and acquiring customers in each cluster.

What you’ll do:

• Strategic Leadership: Lead the local marketing team across different countries to develop and execute innovative marketing strategies that align with the company's objectives and drive business growth.

• Local Marketing Execution: Oversee and help assist the implementation of local marketing campaigns across various channels, including digital, social media, print, and events. Ensure consistency in messaging and brand identity.

• Regional Partnership Management: Take ownership of forming and managing regional strategic partnerships with key stakeholders, including restaurants, hospitality partners, and other relevant organizations.

• Campaign Analysis: Utilize data-driven insights to assess the effectiveness of marketing campaigns and partnerships. Continuously optimize strategies based on performance metrics and market trends.

• Budget Management: Responsible for managing local marketing budget, ensuring cost-effective allocation of resources for maximum impact.

Requirements

What you’ll need:

• 5+ years of experience working in a startup, management consulting or top FMCG companies

• Strong track record of developing and executing successful marketing strategies.

• Ability to lead the team and manage multiple projects simultaneously.

• Excellent understanding of digital marketing, social media, and traditional advertising channels.

• Data-driven mindset with the ability to analyze campaign performance and make data-backed decisions.